Tuesday, July 14, 2009

Sex sells.. Almost as well as laughs do!

Humor & Eroticism in Advertising, by Maria Cristina da Silva Martins, explores the role of sensual seduction in the workings of an advertising campaign. By closely analysing Brazilian magazine ads published in the 1980's, Martins uncovers the aesthetic, political, and cultural exchanges that take their form in ad space.

The producers of cleaninghunk.com appreciate Martins' research findings. Check out this clip:

SDSU Press Brings Ana Castillo to San Diego State University With a Host of Other Cool Co-Sponsors!

Ana Castillo Comes to SDSU--SDSU Press helps make it happen

What could be more romantic? One of our authors, Oliver Mayer, tells what inspired him to write a play for the woman he loves.

Click on this text to be taken to the L.A. Times feature on Oliver Mayer's 'Dias y Flores.'